Colombian carefully curated agency who travels around the world to find, advise and promote emerging artists that create one of a kind exclusive pieces that represent a variety of techniques passed on generations that have evolved by cultural and fashion standards. THE GOAL: Generate a luxury fun brand and pieces to connect local talent to a global market. DELIVERABLES: • Benchmark • Logo • Brand guideline • Packaging • Website`s homepage • Instagram visual content DIRECT CONTRIBUTIONS: • Making the brand`s soul visible • Creation of a fun brand with an elegant aesthetic • Stand out from other handcrafted brands. • Transfering El Dorado personality into digital.